Nordstrom Debuts Platform for Shoppable Shows as More Retailers Experiment with Livestreaming
CNBC | March 17, 2021 Nordstrom will debut its own Livestream Shopping channel. Nordstrom will host styling livestreams on “how to wear Burberry runway looks,” a spring beauty trend happy hour, and a conversation with the British makeup artist Charlotte Tilbury, and more! During each event, customers will shop the fashion products mentioned available on Nordstrom’s website and participate in a live chatroom. “There’s so much opportunity for us to get closer to the customer,”