Target to Power Toys "R" Us Experience



A Bullseye View, October 8, 2019


Target and Tru Kids Brands announced that Target’s toy assortment, digital capabilities, and fulfillment services will support the new online and in-store Toys“R”Us shopping experiences in the United States.


ToysRUs.com features content-rich videos and articles on the latest trends and toy brands, in-depth product reviews, hot toy lists and brand experiences to help consumers find the perfect toys and gifts for kids of all ages.


Target.com will also power online sales in new Toys“R”Us experiential retail stores that will launch later this fall.

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