Just in Time for Holiday More Apple Shop-in-Shop Experiences and Target's Top Tech

A Bullseye View | October 19, 2021
Just in time for holiday shopping, Target is more than doubling the number of Apple at Target shop-in-shop experiences — expanding from 17 to 36 stores — to offer guests more Apple products and accessories than ever before. Looking for amazing gifts like the iPhone 13 Pro or Apple Watch Series 7? Or faves like AirPods, the HomePod mini, or Apple TV and AppleCare? They’ve got it all. With Apple-trained Target Tech Consultants and twice the space dedicated to Apple products, it’s a one-stop-shop for all your Apple needs.
Target's Top Tech list is incredible — with top national brands like Apple, LG and Sony and top gaming brands like Nintendo, Xbox and PlayStation, there’s something for everyone. Electronics owned brand, heyday (found only at Target), is introducing nearly 150 new colorful, on-trend products in stores and online, all at an incredible value (most items are $29.99 or less). From wireless headphones and speakers to work-from-home go-to's like ring lights and keyboards, the gift possibilities are endless.
“The strength of our assortment of national and owned brands, the expertise of our team members and the incredible value we offer make Target an unmatched destination for electronics and accessories,” says Nikhil Nayar, senior vice president, hardlines, Target. “With the expanded Apple at Target shop-in-shop experiences, we’re elevating this even further. And coupled with the added convenience of our same-day fulfillment services and new price match guarantee all season long, guests know they can turn to Target with confidence during the holidays, whether that’s in store or online.”