The Collection: A New Premium Wine is Coming to Target and It’s Only $9.99

Updated: Mar 14, 2019


A Bullseye View, February 21st, 2019


The Collection, a new assortment of premium California wines, hits Target stores nationwide on March 3. At just $9.99 per bottle, the line includes five perfectly balanced varietals including cabernet sauvignon, red wine blend, rosé, pinot grigio and chardonnay.


In addition to this new line launch, Target plans to introduce more sure-to-be faves! New additions include: a California Roots sauvignon blanc, a four-pack cans of Wine Cube in white wine and sparkling rosé and a new full-flavored 80-calorie spiked and sparkling beverage made with organic alcohol, Crook & Marker, which comes in eight fruity varieties.

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